Wow, what a year! Thanks to our amazing customers, the hard work of our employees, our dedicated partners, and innovative products, we enjoyed an outstanding and record-breaking year at AfterShokz. To add to this excitement we also nearly doubled our team, relocated to gorgeous new office space and celebrated many new milestones. Let’s take a look back at the moments and achievements that made 2018 such a memorable year!
We strive to have our products in as many retail stores as possible. We’re always on the hunt for new stores that would benefit from carrying our product, and we’re happy to say in the last year we’ve expanded our retail presence from 600 stores to approximately 1,000 stores in North America!
The running channel is still huge for AfterShokz, but in 2018 we expanded into two significant new channels – auto-racing and golf. Nascar fans love AfterShokz for the lightweight, open-ear design that provides them with a more comfortable, less sweaty listening experience during the long race days. Every level golfer, from beginner to the most seasoned player, can enjoy the best-of-all-worlds while on the course with AfterShokz.
In 2018 we welcomed a new class of ShokzStars. ShokzStars are fitness-focused brand ambassadors that can't contain their excitement about AfterShokz. From being present at events to spreading love and brand awareness for AfterShokz headphones, we wouldn’t be where we are without them. We’re pleased to announce this year we’ve grown our ShokzStar program to 46 members across the US and Canada!
We travel a lot… and we mean A LOT. From Honolulu and Toronto to Chicago, Portland, Kansas City and beyond, in 2018, we successfully attended over 65 events across North America. At these events, we’re able to increase brand awareness, inform people of our product and allow attendees to demo our headphones. We also love going to events and meeting some of our #ShokzSquadCAN!
For Black Friday/Cyber Monday we wanted to do more than give our customers a great sale. Besides offering our lowest prices of the year, we decided to pay it forward with our #GiveGoodVibes campaign. Seeing the campaign evolve from an idea on paper to genuinely making a difference was magical. With the help of our ShokzStars, partners, and influencers we were able to give back this holiday season and spread the love. Seeing pictures and videos of how people were embracing #GiveGoodVibes brought happy tears to our eyes!
We get so much love from our customers every day on social media! Our #ShokzSquadCAN felt like family from day 1, and our family continues to grow at an exponential rate. From tweets to comments to DM’s- we love engaging with all of you! Click here to see our most liked photo on Instagram and check out the love we’re talking about.
If you’re ever looking for a how-to guide or want to read some more about us and what we’re up to, be sure to check out our blog. This is our one of our favourite posts from 2018 if you’re curious about the kind of content we’re pushing! We have big things planned for 2019, so stay tuned for what’s up our sleeve next.
Our success in 2018 would not have been possible without the hard work and dedication of our employees and partners, as well as our loyal customers. As we welcome the New Year, we hope to move forward together to achieve success. AfterShokz has a lot of exciting things in store for 2019…. and we’re just getting started!
Best wishes and a Happy New Year to each of you!